Writing: it's the single most important aspect of your marketing. The one avenue to guarantee that your message is communicated clearly and creatively. It's the most efficient way to elevate your brand, and it's the fastest way to diminish it by making a mistake. Walsh Professional Writing is your copywriting solution: an efficient, experienced firm that's ready to take your marketing to the next level with impactful written content.
Walsh Professional Writing is a small business with an international reach. We have created advertising campaigns and technical content in a variety industries, and our work has been read and praised by clients ranging from local start-ups to Fortune 500 companies. Priding ourselves on agility, creativity, and reliability, we devise tailor-made solutions for our clients. Our copywriting services range from small, one-time engagements to full-service, ongoing campaigns.
Articles and Blog Posts
Long-form articles and blog posts give you the opportunity to create a narrative surrounding your product or service. We assess your audience, your company and your goals when creating articles, leading to a piece that persuades the reader to envision themselves using your product. A successful article or blog post deepens the relationship between the company and the customer, instilling trust and inspiring brand loyalty.
This entry for airbalticblog.com inspired readers to book flights for summer travel to Helsinki.
eBooks
Not every product can be boiled down into a six-word slogan. For many companies, the struggle can be to entice potential customers to sit down and learn about their product or service. An eBook offers the chance to deliver a large amount of content in an appealing, high-quality format.
Unsure if an eBook is right for your business? Send us a message for a free consultation. We've completed successful projects for several clients including MaxTraffic, working from start to finish to develop a winning concept and execute production on time and on budget.
Table of Contents from our MaxTraffic eBook: Six Lessons for an Advanced Education in Exit Intent Technology
Email Marketing
So you've captured the customer's email - now what?
Email campaigns require a constant stream of creativity to stay fresh and engaging. Our team works hard to stay ahead of your readers, never delivering the same message twice. Walsh Professional Writing uses carefully-planned, clever copywriting to develop an attractive persona for your brand; we create emails that your customers look forward to receiving, rather than emails that end up in the spam folder.
Fresh and Friendly: Engaging Emails for AirBaltic
Print Advertising
Print advertisements are critically important when it comes to copywriting and marketing. Every character counts as you persuade readers to turn into customers in a one-page advertisement. Whether you're taking a "less is more" approach and boiling things down to a single slogan, or developing a one-page infographic that tells the reader every important bit of information, Walsh Professional Writing is the team to trust for a print advertisement that compels and convinces.
You're one of a dozen companies that manufactures a similar product - how do you stand out from the crowd?
Our benefits-focused copywriting puts your product at the front of the shelf, showing the customer the value they'll receive from making a purchase. We don't mess around - our creative copy cuts straight to the point, staying on top of the competition and increasing sales.
Walsh Professional Writing increases sales with concise, benefits-focused copywriting
Web Content
Your company's web presence has a major impact on its performance and reputation, both positive and negative. Usability, design, and content come together to represent your products, services, and company ethos to customers around the world; any deficiencies are undoubtedly bad for business.
Written web content shouldn't be an afterthought. Putting your trust into a reliable copywriting firm ensures that your company is represented with poise and precision. Walsh Professional Writing provides content that is both readable and informative, giving your visitors everything they need to know without wasting any unnecessary words.
Walsh Professional Writing provided carefully-crafted web content for Willbros, a Fortune 1000 company
Who They Are: Fortune 500 company based in Clayton, MO, that is a global supplier of communications and data networking products What They Needed: Dozens of product descriptions for their online store How We Delivered: We created descriptions for Graybar that jump off the page, taking potentially dry subject matter and injecting it with light and levity. In enumerating the benefits of each product, we show the customer exactly how it will increase their company's value. Even while listing technical details, we crafted engaging product descriptions to entice readers to make a purchase.
Create Your Next Marketing Masterpiece
Copywriting success is just an email away.
Contact us by phone, by email, or through the form on this site. We're excited to create your next campaign.